BUILDING THE BUSINESS CASE

To obtain approval from your board and management, you need to build a strong business case for your on-line voting project. To do this, you need to form a persuasive argument for your new election initiative.


A strong business case should have the following characteristics:

  • Comprehensive range. (Show them the BIG picture)
  • Linked to high-priority organizational needs (Identify your organizations Goals & Objectives, and talk with leadership).
  • Describes the resources required such as budget, staff, and facilities.
  • Calculates the return-on-investment such as cost savings, increased participation, and member retention.
  • Highlights non-financial benefits such as greater member engagement and improved member satisfaction.
  • Explains the impact on the company‚Äôs governing procedures.
  • Summarizes your plan for implementation and execution.

Employing an on-line election process affects many aspects of your organization, including membership, marketing, governance, and finance. Engage other departments within the organization to build impetus for the project.

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